April 25, 2024

Readers, take attention as you will below read words straight from the honorable Mr. Vincent Perriard, President of Concord Watches. I must first salute Mr Perriard on his incredible penchant for thumb typing (as I mentioned to him as well), for the below letter was sent from the – obviously well used – keyboard of his BlackBerry phone. The second they were able to place a full  keyboard on a phone, the world changed.

Mr. Perriard satisfied his duty as president of an honorable watch brand by responding to a long series of less-than-flattering articles that I have written about the modern line of Concord watches. Modern being since after their parent company Movado, felt it was necessary to shake things up, and re-brand…the brand. In most recent response to my article on Luxist.com on March 23, regarding the new C1 QuantumGravity watch, Mr. Perriard defends his brand. This is exactly what he should be doing sitting at the helm of the company, and as he asked me politely to post his letter (with a few spelling mistakes that I corrected. Thumb typing is not without its hazards).

Here are two of the articles he refers to:

http://www.luxist.com/2009/03/23/concord-c1-quantumgravity-tourbillon-watch/

http://ablogtowatch.com/watch-reviews/concord-c1-chronograph-watch-design-critique-mistake-of-form-over-function/

Before reading his remarks, I want to stress a single fact. I don’t feel as though I have attacked the dedication, manpower, or vision of the brand – which is what Mr. Perriard refers to in a few instances. I further don’t doubt the uniqueness of its specific complications in a technical sense. Rather, I sometimes don’t feel as though the complications, on a practical side, are unique enough that there should be as much hoopla surrounding them (as their ill conceived marketing language would suggest). For me it is all about the end result, and as a critic and member of the watch press I am allowed to provide my commentary.

So in the end, I say to Concord that I have no doubts about your significant status in the watch world, your watch making process, skilled team, or dedication to being different. I do however find myself not necessarily being taken by the end result of your efforts. No where does it say that if you put a lot of effort into something, am I supposed to like it. Your designs are getting better, which I will admit. Rational people have reasonable differences of opinion, so allow me to dissent with you on occasion. Mr. Perriard is a nice guy, so please see his comments below:

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SOURCE:http://www.ablogtowatch.com/to-be-posted-on-your-blog-with-kindest-regards-vincent-perriard-concord-watches/