While industry leaders tend to reveal new releases on their own terms – Apple doing so recently to unveil the infamous Apple Watch – Rolex seems content to share its new collection during the largest watch fair of the year. Such is the dominance of the Swiss watch brand. So without further ado, here is our first look at the new Rolex 2015 collection:
If you’ve been following Baselworld 2015, chances are you’ve heard about the new , and its patented Oysterflex bracelet. Chances are you’ve also made up your mind whether to stand for or against it. But if the black and 18 carat Everose gold watch is the fair’s most controversial new release, it’s without a doubt the most exciting too. A reaction, one would think, to the ever growing popularity of customised Rolex watches, the brand has finally decided to take things into its own hands, showing how a modern Rolex should be made. The new Yacht‑Master is offered in two sizes, in 40 mm and a new 37 mm diameter.
If Rolex took a few calculated risks with the Oyster Perpetual Yacht-Master, it made more subtle changes to the Oyster Perpetual Day-Date, one of it’s most prestigious models. Introduced with modernised lines and 40 mm case, the new Oyster Perpetual Day-Date does in fact still introduce a major talking point with calibre 3255, a new-generation mechanical movement with 14 patents which sets new standards of performance.
Meanwhile, Rolex kept it simple in the Cellini collection. Hours, minutes and seconds capture the moment, as the vintage-inspired sword hands swoop around the Cellini’s timeless design. The new Cellini Time line also borrows the icon’s bezel with very finely fluted outer ring, but this time it is set with 62 larger diamonds.
In the women’s collection, Rolex introduced the latest generation of its Oyster Perpetual Lady-Datejust line. The new model features a redesigned case enlarged to 28 mm, as well as gem-set hour markers and large roman numerals at 9 o’clock to provide more balance to the new dials. The new Lady‑Datejust is available in 950 platinum or in 18ct yellow or Everose gold with various dials to choose from.
And for women who like even more colourful designs, Rolex also introduced three exceptional new versions of the Datejust Pearlmaster 39, with bezels set with fancy pink, fancy green and fancy orange sapphires featuring diamond-set hour markers at 6 and 9 o’clock, or fully paved dials and diamond-set bracelet models.
We will get a chance to go hands on for an in-depth look at all the new releases from Rolex. In the meantime, you can see the full collection below
Photo Credit: Haute Time. For more information, please visit the official Rolex website. Follow Haute Time on Instagram to experience Baselworld 2015 in real-time and catch all of the new releases as they happen.