To celebrate the 40 years anniversary, Citizen created a thin watch at Baselworld 2016. Eco-Drive One watch push the boundaries of the possible ever since.
It is the world’s thinnest light-powered watch, it embodies the philosophy of “Better Starts Now”—the simple belief that it is always possible to make something better, and that now is the time to start doing it.
Citizen seeks to make watches that people everywhere will relate to and love. Expressing the values of Eco-Drive with maximum simplicity just reflects what we have always been about.
It is everything a watch should be—a beautiful, highly wearable object that keeps on running.
